Cleaning Company – Positioning Yourself In The Market Place

Having founded your Commercial Cleaning Services Business one of the toughest aspects of operating it that you will quickly face is getting your quotes correct. Right from the cleaning company’s point of view in covering all of the expenses in doing the cleaning and making a fair profit while selling it to a degree that is still appealing to potential buyers.I strongly suggest you to visit Things to Look Out Before Hiring a Clean Up Company to learn more about this.

With small contract cleaning jobs taking place once a week it’s not so much a problem as you can charge a premium rate because of the rarity of the clean, but as the contracts get bigger the problems in finding the right level intensify and it’s very easy to be left to make very little money out of a particular contract if you get it slightly wrong.

Firstly, as a company / business you have to agree on the point at which you will enter the market;

  • Will you be offering cut price cleaning to secure contracts?
  • Will you be offering quality cleaning at a higher price to the higher end of the market?
  • Are you aiming for a high-end market offering both extra services and cleaning of the highest quality?

Be very considerate before you decide. If you’re going to option 3 then you have to make sure you can actually provide all the specialist services that the customer may need. The most dynamic sector of the cleaning industry is industrial cleaning and contract cleaning.

Gain an advantage over the rivals. What will you be able to say that is unique? Do you cover a more extensive area? Do you answer your phone all the time? Must you automatically respond to enquiries? Do you have a marketing strategy of its own?

After choosing where to place your business in the cleaning industry, the next important decision is to get your quotation right.

This can be a mystery at the start unless you’ve never focused on cleaning up, and you’ll find yourself dramatically under quoting or overquoting. In this field, there’s nothing like experience and you need to be prepared to undergo a steep learning curve.

Theme: Overlay by Kaira Extra Text
Cape Town, South Africa